Category : Marketing

A special jersey unites a football club and a rugby club

Toulouse FC and Stade Toulousain will both wear the same garment designed by Nike.

Read More

Adidas presents limited edition boots honoring Kaká

The new Predator model is the first in history to feature the signature of the Brazilian football legend.

Read More

The "Messi effect" dominates UE Cornellà’s social media

The Spanish club acquired by the Argentine star has seen its Instagram following multiply nearly 15 times over.

Read More

Lionel Scaloni and Roberto Ayala star in new Gancia campaign

Members of the Argentine national team's coaching staff are headlining the latest World Cup initiative from the aperitif brand.

Read More

Uber acquired the naming rights of a Brazilian club

The ride-hailing app capitalized on the name coincidence and signed a sponsorship deal with Uberlândia EC of Serie D.

Read More

LEGO brings world’s top footballers together for new 2026 World Cup launch

The toy brick brand has introduced exclusive sets featuring Leo Messi, Cristiano Ronaldo, Kylian Mbappé, and Vinícius Jr.

Read More

Adidas relaunches iconic 2006 boots

The "Three Stripes" brand has introduced the Beast Pack, featuring four models of the F50 TUNIT.

Read More

Quilmes launches promotion to take argentinean fans to the 2026 World Cup

The Argentine beer brand has activated its sponsorship of the major international tournament through the release of limited-edition packaging.

Read More