Category : Marketing
Puma unveils its first official Premier League ball
With this launch, the English league confirms the German brand’s new role as the official ball supplier, replacing Nike after a 25-year partnership.
Adidas has released the new F50 “Prestig10” boots by Lionel Messi
They’re inspired by a design that pays tribute to the iconic F50 “Tunit” boots the Argentine wore between 2007 and 2009.
Cole Palmer becomes the newest ambassador for Beats by Dre
The Chelsea star debuts with the audio brand in a campaign inspired by his nickname “Cold,” reflecting his laid-back style both on and off the pitch. The collaboration is titled “Some play, others glide.”
Quilmes and Mercado Libre team up for 2025 Club World Cup campaign
The beer brand and e-commerce platform joined forces to help Argentine fans travel to the tournament in the U.S.
AFA added a new commercial partner in Brazil
The partner is Centauro, a regional leader in manufacturing sports gear and merchandise.
PepsiCo has become the new global partner of Formula 1
The collaboration, which will run until 2030, involves three of its flagship brands: Doritos, Gatorade, and Sting Energy.
Adidas launched a contest to win exclusive Mohamed Salah boots
These are the F50 'Golden Boot' edition, of which only three pairs exist.
Adidas has re-released a special edition of the Predator Precision Elite in tribute to Zidane
The boots are inspired by the original pair gifted to “Zizou” after he received the highest individual honor by being named World Player of the Year in 2000.