Category : Marketing

Adidas brings retro style back to MLS

Following the success of its first two editions, the three-stripes brand unveiled the 2026 "Archive Collection" for eight North American league franchises.

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Red Bull welcomes Vozinha to Colo-Colo

The energy drink giant executed a unique brand activation during the official presentation of the Cape Verdean goalkeeper.

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Google Gemini continues football expansion through PSG partnership

Google Gemini continues football expansion through PSG partnership

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BBVA enters Italian football through Inter Milan partnership

The Spanish bank has become an official sponsor of the Nerazzurri.

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Inter Miami announces partnership with Hyundai

The Korean automaker has become an official sponsor of the MLS franchise.

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UNO signs its first ambassador in the world of football

The popular card game announced a partnership with Tom Bischof, player for Bayern Munich.

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Paris Saint-Germain announces electric car company as new sponsor

Chinese company BYD Auto has become the "official automotive partner" of the back-to-back UEFA Champions League champions.

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Mastercard Offers Exclusive Experiences Alongside Inter Miami

The financial services company is leveraging its brand-new partnership with the MLS franchise through a series of "Priceless" events.

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