Category : Marketing
Adidas signs the King of Futsal
Brazilian legend Falcão has been named the newest global ambassador for the three-stripes brand.
Manchester United player creates his own padel racket
Diogo Dalot has collaborated with the Portuguese brand Quad Sports to launch a custom design.
The automotive brand targeting global football
BYD, the Chinese electric vehicle manufacturer, signed alliances with Manchester City and Corinthians just days apart.
Ronaldinho launches his own line of speakers
The legendary number 10 has collaborated with Amvox, a Brazilian technology and home appliance company.
Adidas unveils new jerseys for Boca Juniors and River Plate
The brand has launched the third kits for the 2026 season for both giants of Argentine football.
Adidas unveils the new UEFA Champions League match ball
Inspired by the identity of Budapest, the ball will be used from the round of 16 through to the final held in the Hungarian city.
San Lorenzo to auction match-worn jerseys
El Ciclón has announced an alliance with Suig Legacy, an Argentine sports memorabilia authentication company.
Mercado Libre expands its F1 presence with Checo Pérez
The e-commerce giant has become a personal sponsor of the Mexican driver following his move to the newly debuted Cadillac F1 Team.