Category : Marketing

Novotel activated its sponsorship with Paris Saint-Germain with a new Legendary Room

The hotel chain opened a room in honor of Blaise Matuidi at its Novotel Miami Brickell.

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Coca-Cola announced its partnership with the Premier League

The world-leading soda brand became the official sponsor of the English league.

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The Phenomenon of Stadium Naming Sponsors Around the World

Everton FC announced that its new venue will be called Hill Dickinson Stadium through a partnership with the law firm, and at Marca en Zona we take a look at how many similar cases exist in the top leagues.

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Adidas has unveiled the boot pack that will be used in the FIFA Club World Cup 2025.

It’s called “Road To Glory” and features special editions of the brand’s most iconic models: Predator, F50, and Copa Pure II.

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Vinícius Junior unveils his first signature Nike boots

The American brand has launched the new Mercurial Vapor, featuring a design inspired by the Brazilian roots of the Real Madrid star.

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Pepsi Revisits Its Best Football Campaigns in New Advertisement

Players Alexia Putellas, Lauren James, Leah Williamson, Caroline Graham, and Farah Jefry star in “Refresh The Game”, with a special appearance by David Beckham.

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The new Eredivisie ball will be sold in 123 countries

DERBYSTAR, the technical sponsor of the Dutch league since 2006, unveiled "Globall," a ball that pays tribute to each of the nations that had a player in the league.

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Manchester United and Casillero del Diablo Celebrate 15-Year Partnership with Special Edition Wine

Ahead of a new UEFA Europa League final, the English team is celebrating its long-standing relationship with its Official Wine Partner.

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