Category : Marketing
Gucci enters Formula 1 in partnership with Team Alpine
The luxury brand will become the naming sponsor of Franco Colapinto's team starting in 2027.
Lionel Messi launches new Stanley flask collection
Ahead of the World Cup, the American brand has activated its partnership with the Argentine superstar.
Mercado Libre delivers Neymar's trading card in Brazil
The e-commerce multinational capitalized on the number 10's national team call-up to launch a one-of-a-kind product.
Adidas brings World Cup fever to its boots
The three-stripes brand has unveiled a special pack featuring custom designs dedicated to the tournament's host nations.
Kylian Mbappé launches custom luxury watch
The French superstar has collaborated with Hublot to design his very first signature timepiece.
McDonald's to feature its logo on an NBA star's sneakers
The fast-food giant has signed a collaboration partnership with Nike and Phoenix Suns guard Devin Booker.
Powerade gears up for the World Cup alongside the Argentine National Team
Under the tagline "Dale Power a tu destino" (Give Power to your destiny), the isotonic drink brand has unveiled a collection of custom *Albiceleste* bottles.
Mercado Libre brings together three F1 drivers for its new campaign
Franco Colapinto, Checo Pérez, and Gabriel Bortoleto star in the e-commerce platform's latest ad spot, "Scooter GP."