Ronaldo Nazário becomes the new face of Rexona

Looking ahead to the 2026 World Cup, "O Fenômeno" has joined forces with one of the tournament's official sponsors.

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McDonald's taps into F1 fever with Red Bull on their menu

Just days away from the Australian Grand Prix, the fast-food giant has added Red Bull energy drinks to its menu across select locations in Australia.

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AI joins the Argentine National Team via Google

The tech giant has become an official sponsor of the "Albiceleste" through its Google Gemini platform.

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The Mexican National Team unveils its own custom Alexa

Amazon has activated its partnership with "El Tri" through a one-of-a-kind tech launch.

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Inter Miami’s new home secures naming rights partner

The club has announced a landmark deal with Nubank, the Brazil-based financial services giant.

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Adidas unveils new Lamine Yamal signature boots

The F50 "Heartbreaker" marks the third personalized model for the Spanish phenom.

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Rodrigo De Paul and Leandro Paredes star in new Visa campaign

The world champions are the faces of a new promotion from Visa, a primary sponsor for the 2026 World Cup.

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LEGO to release Formula 1 helmet replicas

Just days before the start of the 2026 season, the toy brick giant has unveiled its latest official product line.

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