Rodrigo De Paul became the official ambassador of Stella Artois
The Belgian beer brand introduced the “little engine” as its face in Argentina with a spot titled “A Flavor Worth More.”
Historic Diego Maradona memorabilia heads to auction
Leading football auction house Matchday Auctions will honor the '10' with a unique collection.
AFA announced DiDi as the new official sponsor of the Argentine National Team
The transportation company will accompany the world champions, establishing itself as the official ride of the national team.
World Cup final tickets will cost nearly 10x more than 2022
FIFA significantly increased prices for the 2026 final compared to the previous edition.
What is the LPFs new digital sponsor about?
Gloouds is a revenue-generating platform through player development.
Adidas and FIFA unveiled the official ball for the 2026 World Cup
It’s called “Trionda,” a name that refers to the three host nations (United States, Canada, and Mexico).
Brands Bet on the Value of Retro
In recent years, both Nike and Adidas have embraced the trend of releasing products heavily inspired by —or direct recreations of— items from the 1990s and 2000s.
FIFA announced the launch of a new football video game
It’s called FIFA Heroes, an arcade-style title that will be played in 5 vs 5 mode.
