The International Supercup awards the same prize as the AFA Professional League
River Plate and Talleres de Córdoba face off for a $500,000 prize, the same amount that Vélez Sarsfield received for winning the Professional League.
Nike pays tribute to Cristiano Ronaldo with a special edition of boots
These are the Mercurial "CR7 Origins," inspired by the ones the Portuguese star wore during his debut with Sporting Lisbon.
AFA Will Have Its Own Tower in Dubai
The Argentine Football Association has confirmed the construction of the “AFA Tower,” a luxurious building set to rise in the Middle East, featuring a visual identity linked to Lionel Messi and the Argentine national team.
Tienda River will have its first physical store at the Estadio Monumental
The "Millonario" e-commerce will set up a stand under the San Martín stand on match days.
Adidas launched the new “Mystic Victory” boot pack
This pack brings a refresh to the Predator, COPA, and F50 models, featuring a unique design made to help players stand out in any season.
Lionel Messi and Luis Suárez star in Lay’s new commercial for the UEFA Champions League
The Inter Miami stars join Thierry Henry and Alexia Putellas in #NoLaysNoGame.
FIFA announced the creation of the official 2026 World Cup Playlist with 16 different versions
For the first time, the world's most important national team tournament will have an official song for each host city.
Primicia activated its sponsorship with Racing Club
The Argentine luggage brand provided personalized suitcases to the entire squad and coaching staff of “La Academia.”