Adidas dominates among Ballon d'Or nominees
17 of the world's top 30 footballers (56.6%) represent the three-stripe brand
The big winners of retro jerseys
Real Madrid and Paris Saint-Germain officially relaunched historic kits, featuring their original shirt sponsors
Budweiser Becomes the Official Beer of Everton
With this partnership, the American beer brand returns to the Premier League.
Emirates enters German football through Bayern Munich
The airline signed its first sponsorship deal in Germany, running until 2032
Ibai Llanos has unveiled his new 11-a-side football team, “Ronin FC”
This is the third team managed by the Spanish streamer, following his involvement with an EA Sports team and the squad competing in the Kings League.
Borussia Dortmund signed a partnership with an electric car company
The German club teamed up with Swedish automaker Polestar in a deal running through 2028
Peak Sport Becomes Technical Sponsor of the Argentine Basketball Team
The Chinese brand makes its debut with the launch of jerseys inspired by the 1950 World Championship.
Botafogo modified their jersey for a campaign against gender violence
The Rio club faced Cruzeiro wearing "broken" numbers on their backs
