Category : Marketing

FC Barcelona broke the sales record with its new home jersey

The Catalan team’s marketing strategy was key to reaching this milestone from day one of its release.

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Claro Argentina has become an official sponsor of the BWT Alpine Formula One Team and Franco Colapinto.

The Latin American telecommunications brand will serve as the regional partner for the remainder of the 2025 season.

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Premier League announced a partnership with Microsoft

As part of this collaboration, the tech company will become the official cloud and AI partner of the English league’s digital platforms.

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Adidas has launched the new “Radiant Blaze” boot pack

The collection features three new colorways for its F50, Predator, and COPA models.

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Platense and Hummel Argentina unveil special new jersey

The club celebrates their Professional League championship and return to their Núñez neighborhood with this 2025 third kit.

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Adidas Originals returns to tennis with new collection

Launched during Wimbledon and celebrating its tennis heritage, the German brand presents "The London Collection".

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Pepsi unveils new "Wear-A-Ball" campaign

The brand launched an innovative ball that transforms into a jacket, developed with British entrepreneur Clint419 and media outlet COPA90.

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AFA introduced three travel companies as official agencies of the Argentine National Team

Somos Argentina, Modo Vuela, and Mundo Tour Sports will be the tourism companies in charge of accompanying La Albiceleste in all international competitions during the 2025–2026 cycle, including the highly anticipated FIFA World Cup 2026.

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