Category : Marketing
Mercado Libre activated its sponsorship with the CONMEBOL Libertadores with a special gift for Racing Club fans
The leading e-commerce multinational carried out an activation during the "Academia" match against Atlético Bucaramanga, giving fans a chance to win Santiago Sosa’s jersey.
Adidas has launched a new retro collection for Real Madrid
Featuring club legends like Raúl, Iker Casillas, Guti, Fernando Morientes, and Marcelo, the “Bring Back” line marks the return of the iconic kits from the 1999/2000 season of the Merengue team.
Inter Milan and Nike pay tribute to Valentino Rossi with a special jersey
The legendary rider customized the "Nerazzurri" away kit for his 46th birthday, a number that has become his trademark.
LeBron James has become the first-ever Ken doll ambassador in history
This launch names him the inaugural “Kenbassador” for Mattel, making him the first professional male athlete to have his own Ken figure from the Barbie brand.
The Rise of Fake Football Jerseys Around the World
In recent years, there has been a surge in the purchase and sale of imitation sportswear, mainly originating from China and Thailand.
Allianz extended its agreement with the Olympic and Paralympic Games
The German multinational will continue as a sponsor of the competitions until 2032, under the category of “worldwide official insurance partner.”
Adidas unveils the Celestial Victory boot pack
The pack includes a special edition of each of the brand's iconic models: Predator 25, F50, and Copa Pure II.
Pax Assistance adds a new sponsorship in Argentine football
The company dedicated to providing travel services has become an official sponsor of Racing Club.
