Óscar Córdoba surprises Mastercard Argentina cardholders ahead of Superclásico
The legendary goalkeeper headlined several Priceless activations within the official Boca Juniors sponsor's hospitality suite and private box.
Minutes before kickoff against River Plate, the Colombian icon made an appearance inside La Bombonera. Invited cardholders were granted exclusive access to meet Córdoba, take photos, collect autographed shirts, and watch the match alongside him as he provided live tactical analysis.
Watch the video!
Mastercard returned as an official sponsor of Boca Juniors in April of this year, reviving a commercial partnership that originally spanned from 2007 to 2016.
Activation executed by sports marketing agency Marca en Zona in collaboration with creative production team @0800watxas on behalf of @mastercardarg.
