
Lionel Messi joined El Club de la Milanesa as an investor partner
Backed by the image of the Argentine No. 10, the restaurant chain — born in Buenos Aires — plans to expand across the region and make its way into Europe.
Messi has taken on the role of strategic investor with the goal of supporting the brand’s international growth. The company already operates a location in Miami.
In its official statement, the brand said: “The arrival of Leo Messi as a partner of El Club de la Milanesa strengthens the brand’s identity and connects it with the most authentic essence of being Argentine.”