The big winners of retro jerseys
Real Madrid and Paris Saint-Germain officially relaunched historic kits, featuring their original shirt sponsors.
Real Madrid partnered with Adidas to re-release their 1999/2000 kit, showcasing Teka (kitchen appliances company that sponsored the club from 1992-2001) as main sponsor
PSG recreated their 2004/05 Nike kit from the Total 90 era led by Ronaldinho, featuring original sponsor Thomson (French electronics company that rebranded as Technicolor in 2010 and Vantiva in 2022)
Other major European clubs sell retro jerseys with original sponsors in their online stores, though without the period-correct kit manufacturer branding. Examples include:
- Inter (Pirelli)
- AC Milan (Motta)
- Arsenal (JVC)
- Chelsea (AutoGlass)
- Liverpool (Coors)
