Santos FC's alternate jersey outsold home kit by 70%

Santos FC's alternate jersey outsold home kit by 70%

The turquoise jersey, launched May 30, surpassed sales of the primary kit released in February, according to Netshoes and Santos Store data.

The main reason is Neymar's return - the alternate design is based on the 2011/12 model he wore. Nearly 80% of units sold feature Neymar's name and number 10.

Both jerseys retail for $68 (fan version) and $99 (match version). The blue kit is now among Netshoes' top 3 best-selling jerseys of all time at Brazil's leading e-commerce platform.

Source: Poder Sports MKT