
Quilmes and Mercado Libre team up for 2025 Club World Cup campaign
The beer brand and e-commerce platform joined forces to help Argentine fans travel to the tournament in the U.S.
Mercado Libre created a dedicated section on its website where fans can sell items to fund their trips.
Quilmes donated its ad space to promote these listings, and buyers get free beers as a bonus. Plus, every can purchase before June 6 enters fans into draws for tournament trips.
Notably, the Argentine beer brand is an official sponsor of the 2025 Club World Cup.