Colombia National Team launches official sunglasses collection
Ahead of the 2026 World Cup, "Las Gafas de la Sele" (The Selection's Shades) have debuted as the latest official merchandise for fans.
The collection features three distinct colorways inspired by the Colombian flag: "Joy" Yellow, "Pride" Blue, and "Passion" Red.
The official launch campaign features national team stars including James Rodríguez, Luis Díaz, Jorge Carrascal, and Álvaro Montero sporting the new eyewear.
The shades are now available through the dedicated online store, Las Gafas de la Sele. They are retailing in Colombia, Mexico, the United States, and Canada at a price point of $55 USD, with a youth version available for $45 USD.