Chacarita Juniors launched its own beer
In collaboration with local company Portlander, "El Funebrero" introduced a new product under its official brand '1906'.
The launch includes the first 1,000 collectible cans, customized in honor of the 1999 team that achieved promotion to the first division. The beer is a San Martín brand pilsner, produced by Portlander
This initiative is unique in Argentine football, following European examples like Tottenham Hotspur which installed its own craft brewery in their stadium
Available for purchase through Portlander's social media:
• $3,000 per can (retail)
• $1,700 (wholesale)
