Category : Brands
Jack Daniel's partners with McLaren to get to Formula 1
Starting next year, the whiskey brand will be the official sponsor of the British team and will be present on the driver's clothing and the technical team's helmets.
Toyota becomes the global sponsor of AS Roma
Starting this season, the car brand will accompany the Italian club where it will appear on the training kits for both the men's and women's teams.
EA Sports will be the new sponsor of LaLiga
The video game company will work together with the First Division of Spanish soccer after this season when the relationship with Banco Santander ends.
Kelme is the new technical sponsor of the Argentine Basketball Confederation
The Spanish brand signs for the next three years and will provide uniforms to the male and female teams, both training and senior. In addition, it would dress the 3x3 teams.
BMW is new global sponsor of Real Madrid
The German brand will replace Audi as a partner of the Spanish club after a 19-year partnership. It will provide cars to the players and members of the coaching staff of both the men's and women's soccer teams and those of the basketball teams.
Adidas presented the new Boca Juniors home jersey
The design is inspired by the kit worn by the club in the late '80s and early '90s. As a curiosity, it will not have a main sponsor
Mahou is new sponsor of LaLiga
The beer brand will sponsor the Spanish soccer league globally for the next 5 years with the aim of being a benchmark throughout the European country.
Quilmes pays tribute to Héctor Enrique
It is the 36th anniversary of the best goal in the history of the World Cups and, to celebrate it, the Argentine brand is going to raffle among the fans a limited edition of 12 cans in tribute to the number 12, who was the author of the pass of that goal.