Adidas unveils new River Plate and Boca Juniors jerseys
To debut at Club World Cup and be used throughout 2025/26 season
The marketing nuance in Messi's new Hard Rock Cafe collab
The hotel/restaurant chain released a customized '10' jersey for the Argentine star with clever tournament references
Adidas returns as Sevilla FC kit supplier after 40-year absence
The three-stripe brand becomes the Spanish club's new technical sponsor
Bundesliga to implement AI-powered virtual advertising
The German league partnered with Swiss company UniqFEED to manage broadcast advertising graphics
The Club World Cup final will feature FIFA's first-ever halftime show
In partnership with Global Citizen, FIFA announced the artists performing during the historic "half-time show"
Neymar and Ronaldo Nazário star in new Mercado Libre campaign
The Brazilian national team icons promote a special discount on the e-commerce platform
Segundo Castillo sanctioned for Ecuador National Lottery campaign
The Barcelona SC manager was fined $50,000 by CONMEBOL for "ambush marketing."
Santos FC's alternate jersey outsold home kit by 70%
The turquoise jersey, launched May 30, surpassed sales of the primary kit released in February, according to Netshoes and Santos Store data.
